Eight Steps Of Effective Giving

by Masami Sato

A new innovation is transforming many lives in the villages of India by bringing light where there used to be darkness.

The New York Times published an article titled, \”Husk Power for India\”. Electricity, which is prevalent in the lives of many in developed nations, is a pure luxury in remote areas of developing ones. What was once fed to animals now is used to generate electricity – rice husks.

Raised in the rural state of Bihar, Manoj Sinha understood what it was like to sit in darkness. Being an engineer with Intel Corporation he had all the ability to bring alive the dream of a lifetime. He led the advancement of his power equipment that produces electricity from rice husks and other farm wastes and now he trades it to hamlets across India.

Sinha is what could be called a social entrepreneur because he feels business is a solution to key social issues. \”Business leaders must realise that the world\’s poor need investments more than handouts,\” he says, adding, \”these are customers, not victims.\”

The article stimulated me to think about gifting in a different way prompting me to ask myself, \”what is the most ideal form of giving?\” Is it learning, business transaction or aid work? There are so many methods to make a difference. One way of gifting can appear to be more effectual or maintainable than other ways based on the way it is conveyed, seen or applied.

I then came to define there were eight parts to giving as a way to look at this. So, let me map out the eight distinctions; which in effect are often \’stages\’ of giving as well.

Stage one: Urgency – rescuing and supporting others who are struck by natural disaster, epidemic diseases or other uncontrollable circumstances.

Stage two: Relief – providing relief from long-standing hunger, poverty, diseases, handicaps or discrimination which otherwise would continue or worsened because of the lack of information, education or resources.

Stage three: Healing and protection – mentally, physically and emotionally. Many people carry traumas that may be invisible but severely limiting their lives. Giving the healing to release the deep-rooted pain creates more opportunities for them while giving suitable protection gives them a sense of security.

Phase four: Edification – giving better edification, awareness and skill imparting to create empowered and innovative solutions to generating resources while helping people to discover their exclusive talent to succeed.

Stage five: Creative investment – lending a hand, money or resources to those who have great potential to make a difference. This gets leveraged many times as the resources increase and passed on to many others who again make more out of the opportunities given.

Stage six: Sustainability – working together involving the people in the local environment, creating sustainable community – environmentally and socially.

Phase seven: Empowerment – enabling and motivating the people to release their true ability and power to make a change. In this group of sharing, the aim of giving changes from \’giving to the people who want\’ to \’giving people a chance to give to others\’ and to the society.

Stage eight: Loving – just doing whatever we feel to do to love and care for others. No strategy or expected outcome exists in this stage of giving. \’Giving\’ does not even exist here in the traditional sense of the word, as there is no sense of possession or judgment or desire to change anything. This is where we do not even have to think about anything, we give as a part of our own joyful experience.

What we also see is that at each of these eight phases of sharing there are many things that the giver gets in return.

One: Sense of relationship

Two: Sense of contentment

Three: Relief from pain (our own)

Four: Thankfulness for our own ideas, gifts and conditions

Five: Long-term sense of involvement and fulfillment for our own life

Six: Better ambiance for our own life and for the lives of others we treasure and revere

Seven: Soul fulfilling inspiration and dedication to our own purpose

Eight: Affection

Giving has many planes and understandings upon the basis of the giver and the beneficiary. And the \’levels\’ do not explain which one is higher than the other. All are imperative.

I was lucky to have an experience early in 2008 while journeying with a group of devoted entrepreneurs across India to see how we could be more productive in our helping. I was particularly happy to have one outstanding encounter that led me to think about what \’actual giving\’ really meant.

We were in a small town one day. Four of us had just called a taxi to take us to another town in the vicinities. We bargained with the driver with care as our hotel staff had told us beforehand that we could be duped since we were not local.

We chose to stop in front of the local train station for a short interval en route to the town. While the others went to use restrooms, I struck up a conversation with the driver of the taxi, standing nearby. With his limited English vocabulary and a smiling face that showed his black front teeth to advantage, he told me that he lived in the outskirts of the town and that he had a young wife and two kids who attended the local school – I began to feel a relationship with him.

I patted him on the back for having an affectionate family and told him that I also had two kids of the same age as his. When the others came back the driver instantly asked us to come to his house for food. I thought it was just a formality he wanted to convey at first. However, after leaving us at the centre of the town, he was particular that he would wait for us till we were done with our traveling around the town. And he actually did. I was in fact quite taken aback to see him still standing by the side of the road next to his taxi even after an hour. We hopped back into the taxi and he whizzed off up the road to where his home was.

When we reached there we were really quite taken aback to see how he was living. It was more or less similar (if not worse) to the standard of people dwelling in slums we had visited before. From the gleaming new taxi he was driving, who could have thought this

As he reached the narrow open street in between shanties that were made with rough concrete blocks and mud walls, we felt guilty about accepting his invitation. For a brief moment I was nonplussed. \”How could I accept the hospitality of this man who didn\’t seem to have anything at all and I didn\’t even bring any gift that could be a help to his family\”, I told myself.

As we went inside his house, we saw a vessel and a small stove on the floor. His timid young wife raised her head in surprise and withdrew into the small store room (a cupboard size) adjacent to it. As I took in the scene, I saw the neighbours residing next door giving her a few cups across the broken down concrete fence. The young couple did not even have sufficient teacups in their house. There was a single room fitted with one single bed and a pretty old galvanised box near it.

The cab driver swiftly took out three hand-woven rugs from the galvanised box and placed it neatly on the small space of the mud floor keeping one on the bed.

Steaming cups of tea and hot snacks arrived soon. Both his kids as well as kids from the neighbouring houses came to see us and remained at the doorway. The six of us could just squeeze into the tiny room. I was curious to know where his children were sleeping. I thought maybe they had another space somewhere. To my astonishment, he just pointed at the chest and said with his happy smile that it was their bed.

He happily told us that he was an amateur dancer in the town and showed us some plaques on the sill above the bed. Enthusiastic to show us his dancing proficiency, he ran outside all at once. From somewhere music came flowing into the tiny room. He had no apparatus for music within the house, it was coming from outside. Surprised, I looked around to see him reversing his vehicle towards the back of his house keeping the doors open with the radio of the car blaring forth!

The time quickly passed (dancing together and having more cups of tea) and it was finally time to say thank you for their great hospitality and head on our way. As we stood up to leave and thank him and his wife, he reached to the best looking rug on the bed, rolled it up and handed it to us. It was one of the only few things he had. I could not believe he offered it to us.

We all respectfully refused his gift and came out saying goodbye to everyone waving at us. We got perplexed about this whole thing. Should we have offered some cash to the family as they obviously had limited means? Should we have agreed to take his wonderful gift?

As I was thinking about this awe-inspiring experience after a few days, I considered our begging off his gift. He looked crest-fallen that we didn\’t accept the gift. It wasn\’t only the rejecting of the gift that remained in my mind.

I realised that the sense of discomfort I felt was actually coming from perceiving him as less fortunate. I was thinking that I couldn\’t possibly take anything from someone who had so little.

But did he actually have modest means? Maybe he had other things – a lot more.

Maybe the perfect gift we could have given him then was to accept his gift in total surrender and gratefulness.

All actions of gifting and getting are essential for us to fill our world with plenty and contentment equally for both giver and getter. We can begin doing this instead of assessing and defending one over the other. The perfect act of gifting and getting needs no further clarification.

Manoj Sinha\’s words resound in my mind once again, \”these are customers, not victims.\” I can visualise the eager faces of the village people who are now thrilled to have current in their hamlets and their little ones who now can now read and write and learn even at night.

Discover more about how Buy1GIVE1 (BOGO) can transform your business using Cause Marketing.

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